How to Start a Real Podcast Show?
January 8, 2022Surely, launching a podcast show is not easy, but it will be fun, and you can really make an impact. There are millions of people out there who enjoy listening to great performers and artists. Topics vary, and you can choose the one that really turns you on. If you feel excited, continue with this article dedicated to the most important steps every entrepreneur should go through. We’ll try to cut the fluff out and be as straight as we can. Moreover, we guarantee that you’ll feel much better prepared at the end of this guide!
First Steps – Theme, Name and Format
Choosing a theme seems natural, but it’s harder than most people think. First and foremost, it must be something that will bring the best out of you and excite you to go on and on. Furthermore, it would be best to make sure that people are interested in the subject.
A good idea is to create an action plan and play a hypothetical scenario in your head to see where you could be in a few months. Think about the following:
- How long the podcast can go
- What would be the audience
- How hard the competition could be
- How can the story evolve
When you are aware of the topic, it’s time to choose a suitable name for your podcast. Pay extra attention to this element because this is the thing that will either attract or repel your listeners. Moreover, this will become your brand eventually, and it’ll define other podcast elements, including the music and artwork.
Changing the show title isn’t a very good idea! In the end, we will go back to the start to discuss your podcast format. The most important things to decide are the number and release frequency of the episodes and whether you’ll be the only person speaking or you’ll invite guests.
Choose the Best Equipment, Software, and Podcast Hosting Service
The technical part of your project is no less important than the creative one. The high-quality equipment and software to record, process, and transmit the podcast is crucial for your success. Of course, you’ll have to buy many pieces of tech, but we suggest paying attention to the microphone.
Recording your best voice is essential for new podcasters with limited or no experience. The other equipment can be upgraded over time. The same applies to the software! There are plenty of apps and programmes 100% free for both Windows, Android, and iOS devices. Perhaps you can choose one with more testing and processing features.
In the beginning, we advise you to keep the largest part of your money for marketing. It is quite costly, and you never know how long the campaign could take! There are many ways to advertise your podcasts, and if they are really good, you’ll eventually find many subscribers.
However, to have all episodes of your show properly distributed among them, you’ll need to choose a good hosting service company. The highest-rated platforms are Blubrry, SoundCloud, Buzzsprout, Hostinger, Libsyn, and Podbean. They will help you upload your podcast to places like Amazon and Spotify!
Think about the Big Picture
Every top podcast show stands out with exciting artwork and captivating music. They are very important and will give flavour to the final product. Without going too deep into the subject, there are two main options: creating everything yourself or hiring an agency.
If you have talent, then the first option is certainly better, otherwise, choose the professionals. The artwork, tunes and sounds, and the compelling podcast description will be the face and the emotion of your show. People will love to hear the opening music, anxiously awaiting the sequel from the previous episode!
Record the Series and Launch Them
Just like when writing a book, starting your podcast episode One will be your worst nightmare. The first page of a bestseller novel is always the hardest, so don’t despair if the magic doesn’t happen from the first attempt. The key here is perseverance and stubbornness, of course!
Undoubtedly, it’ll take time to finish the first part of your podcast. You’ll stop, edit, change, get angry, but finally, get to the end. Here is the moment to mention once again that your format must be set in advance. You must be fully aware of the time you’ll have until the next episode’s release.
The process of podcast launching is also very important! Our advice is to create a tradition in the way you announce and release each episode. Thus, you will not create just fans but true followers of your production. There are various marketing tools, paid and free, which could help you reach a wider audience.
Conclusion
Podcasting is fun and a good time to cover your spare time, but it’s not easy at all. Luckily, the most popular podcasters get good money for their labour. So, if you plan to cash in on your show, there are a few ways to do that. Affiliate marketing and advertising are the most common!
Podcasting is on an uprising trend now worldwide. If you share this passion and want to get more involved, there are plenty of options out there. Check more of our first-hand articles and learn valuable facts about the industry. Explore our page and discover the hottest podcast shows and platforms!
